NEEDTOBREATHE Performing New Single "Brother" at 88th Annual Macy's Thanksgiving Day Parade on NBC

 

NEEDTOBREATHE Performing New Single "Brother" at 88th Annual Macy's Thanksgiving Day Parade on NBC

Atlantic recording artist NEEDTOBREATHE has officially been added to the 2014 Macy's Thanksgiving Day Parade on NBC. The 88th Annual Macy's Thanksgiving Day Parade will take place on Thursday, November 27th and is expected to be seen by more than 3.5 million spectators in New York City and more than 50 million television viewers nationwide. The Macy's Thanksgiving Day Parade will air on NBC from 9:00 AM - 12:00 PM, in all time zones. 

The band will debut their new single, "Brother," on the South Dakota Department of Tourism's Mount Rushmore's American Pride float which depicts the natural landscapes and iconic landmarks of that Midwestern state. 

"Brother" is a track on the band's 2014 chart-topping fifth studio album Rivers In the Wasteland, and will be released as a single in January. Their previous single, "Multiplied," spent 29 weeks on the chart at NCA, peaked at #5 and remained in the top 5 for 4 weeks straight. "Multiplied" was also nominated for Rock/Contemporary Song of the Year at the 45th Annual GMA Dove Awards. In addition to supporting its latest effort with the Macy's Parade performance, the band is busy finalizing its 2015 tour plans, which will include its first-ever tour of Australia. 

The band's critically acclaimed fifth studio album, Rivers In the Wasteland was released on April 15, 2014 and debuted at #1 on the Billboard Christian Album Chart, #3 on the Billboard Top 200 Chart and #1 on the Rock Albums Chart. 

NEEDTOBREATHE was formed in South Carolina and is made up of Bear Rinehart (vocals, guitar) and Bo Rinehart (guitar, vocals), Seth Bolt (bass, vocals) and Josh Lovelace (keys, vocals). The band hit their big break in 2005 when they signed to Atlantic/Lava/Word Records and have toured the world, along with national television appearances on CONAN, The Ellen DeGeneres Show, The Tonight Show with Jay Leno, Late Night with Jimmy Fallon, Late Show with David Letterman, CBS, MTV, FOX and much more. 

The Macy's Thanksgiving Day Parade is a national spectacle that has grown into a world-famous holiday event. For more than 80 years, the Macy's Thanksgiving Day Parade has marked the official start of the holiday season. Growing in size and scale over the years, the Parade proudly marches down a more than 2-mile route in New York City with over 8,000 participants in tow including Macy's employees, their families, celebrities, athletes, clowns and dance groups spreading holiday cheer. The Parade also features America's best marching bands, fabulous floats and Macy's signature giant helium character balloons.

 

 

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